The main characteristics of Germans can be considered loyalty to traditions, practicality, purposefulness. The clothes they choose fully reflect the essence of the nation. But it cannot be said that German clothes are boring and conservative, because fabrics are carefully selected for their production, styles are comfortable, items from different collections go well together.
Features of popular brands
The German market offers collections from both world-famous manufacturers and up-and-coming fashion designers. Models are designed for different target audiences, so they have both affordable and high prices. But regardless of the brand's positioning, German clothing will be made of high-quality materials.
Hugo BOSS
The largest and most famous fashion house has more than 6 thousand stores worldwide. The manufacturer's assortment includes elite German men's clothing, collections of accessories and perfumes. Several clothing lines are produced under the brand:
- BOSS BlackLabel offers luxury outfits for the whole family. The line is sewn from elite fabrics, finished products have an impeccable appearance. The assortment includes business suits, clothes for informal meetings, active leisure;
- BOSS Selection is a luxury men's clothing and accessories brand. Finished products are distinguished by first-class cut, use of exclusive textiles;
- BOSS Green is a line of sportswear and accessories. Golf suits of this brand are considered to be the most thoughtful and stylish;
- BOSS Orange offers products for everyday wear. Casual style is combined with practicality, impeccable appearance of finished products;
- HUGO includes women's and men's lines, aimed at creative and avant-garde individuals. The models are made in a minimalist style, with strict lines and exclusive decor.
The price of the brand's products is high, which corresponds to the quality of materials and tailoring.
Adidas
The German concern specializes in the production of sportswear, accessories, watches, equipment, and everyday products. The brand's clothing models are distinguished by a combination of simple cuts and the latest materials. The uniqueness of the products is achieved by actively introducing innovations into production: ClimaCool and ClimaWarm technologies ensure the removal of excess moisture and normal air exchange at any temperature. The textiles used in production have a three-dimensional structure with special ventilation channels. You won't be too hot or too cold in jackets, jumpers, or long sleeves.
The brand's logo is three white stripes, which are present on almost all products. Sports models correspond to fashion trends. Freelance famous fashion designers and sports stars are often involved in the design development.
Bogner
The company is a recognized trendsetter in sports fashion. The founder of the brand, a famous skier, studied the needs of athletes, so he was able to offer thoughtful and high-quality clothing for active recreation. Today, the company offers lines of denim clothing, leather goods, glasses, sports equipment and accessories, watches, lines for men and women.
Puma
The brand's most popular product is sports sneakers. They are valued not only for their durability, comfort and convenience, but also for their stylish design. The brand's logo is a white jumping puma with the brand name.
Innovative developments are used in production:
- Unique sole with Cell technology;
- Leather with water-repellent properties;
- Inspector technology allows you to choose the correct shoe size based on the length of your child's foot.
In addition to sports shoes, production includes lines of sports equipment, accessories, glasses. The brand's range includes affordable models that are chosen for everyday use.
S.Oliver
The company offers a wide range of clothing for the whole family. Among other German brands, the brand stands out for its optimal price/quality ratio. The models are focused on casual style. The brand's designers have developed special clothing for plus-size men, including 5XL models. You can buy your favorite product not only in the brand boutique, but also online. The products have a comfortable cut and are well-made.
Tom Tailor
If you want to look stylish and feel comfortable even in everyday clothes, then choose this brand. The company produces women's and men's clothing, underwear, accessories, as well as children's clothing and a teenage line. The outfits are highly functional and are made from natural fabrics. The uniqueness of the style is achieved by combining a simple cut with unusual prints, using original details, and materials of unusual shades. The products are affordable and highly wearable.
Eugen Klein
Among German designers of women's clothing, Eugen Klein stands out. He founded his company in 1957, and since then the brand has been actively developing. The designer offers classic models in a modern interpretation. The products are decorated with various finishing elements, have multiple layers, and a special style. Customers especially appreciate the comfort that is constantly felt in the brand's outfits. Only the best fabrics are selected for production, and convenient patterns are used.
Gerry Weber
The brand is part of a large corporation and has more than 280 of its own boutiques. When you go to the store, you can completely create a new image, choose clothes, accessories, perfume. The latest trends and styles are offered, made from high-quality fabrics. The products have a unique digital code on the labels, allowing you to identify the model. The national brand is famous for using modern production and sales technologies.
Escada
The world-famous manufacturer of clothes offers luxury models of the highest quality. The company has representative offices in more than 60 countries. The brand produces clothes for everyday wear, festive and sports lines. The products are distinguished by rich colors, unusual cut, exclusive decorative elements. In the collections you can find models made of the most delicate silk, wool, leather, cotton.
Bruno Banani
The brand is known in the market for its high-quality and comfortable underwear. The products combine comfort with external attractiveness, which allows you to feel comfortable in active events. The clothing collections amaze with non-trivial colors and stylish accessories. Products for men, clothing for women look elegant, expensive, stylish. Their own line of perfume completes the image of a successful person.
Jil Sander
The brand's models are reminiscent of traditional German clothing, with its characteristic minimalism and functionalism. The founder of the brand preferred outfits in grey-beige tones, with a feminist design. Her business clothes allowed her not only to look successful, but also to declare her own views on the world. All models are distinguished by a well-thought-out design, high-quality materials, stylish appearance, and the absence of unnecessary details.
Joop
Men's and women's clothing of this brand are famous for their special style - urban classics. The products have a strict cut, clear and simple silhouettes. At the same time, they have a special chic. The products have a fairly high price, even in comparison with other branded items. Own lines of perfumes, glasses, bags create a complete image.
Van Laack
The models of this brand can claim the title of "national clothing" in the category of men's shirts. The company is one of the oldest in Germany, the annual production of products is more than 16 thousand. At the same time, it is difficult to find identical products, each has its own characteristics. The only common thing is the use of branded buttons with 3 holes and gold labels. Most of the sewing is done by hand.
Montblanc
The company reflects the German style in expensive accessories made of leather, silk and other materials, as well as in exclusive writing instruments. The production uses the most modern technologies, expensive materials, including rare metals. Thanks to this, the brand's products are in constant demand today.
Grey Connection
The brand of men's goods is focused on providing high quality at an affordable price. The product lines have a wide range of sizes, so that men of any build can completely change their wardrobe in the brand boutique. Shirts, pullovers, T-shirts, trousers are sewn from high-quality fabrics in a casual style. The brand's models are practical, but have their own style.
Heine
The brand's products are aimed at women aged 35-55 who are self-confident and value quality products. Fashion designers strive to preserve the originality and uniqueness of the German style. The products are distinguished by premium quality tailoring, the most comfortable fit, and pleasant to the touch breathable fabrics. Women's clothing of the brand helps to emphasize the natural beauty and personal style of each lady.
Jack & Jones
The range of the brand's products is very wide, you can find sports products and things for the office, active recreation. But the brand is most famous for its jeans, which have different styles, colors, and styles. There are two lines in production: vintage products and modern, extremely comfortable, technological models. For lovers of expensive things, there is a premium line made of expensive fabrics. All products are practical and comfortable.
How to spot a fake
In order not to be disappointed in German branded clothing, you should not buy fakes. Branded German items are made from high-quality fabrics on modern equipment, so they cannot have a low price. If a Hugo Boss suit is offered for 100 euros, then such an item is not original.
Before buying, it is worth examining the quality of the item, its cut. The seams should be even, the fabric edges should be processed carefully, all the ends of the threads should be removed.
If there are threads sticking out of the seams of the product, then most likely it was sewn in a Chinese factory. Expensive fabrics used in branded production are durable, wrinkle little, hold their shape well, and do not have an unpleasant odor. Before buying, you can conduct a wrinkle test by squeezing the fabric in your hand. Famous brands use high-quality fittings. Zippers, buttons, patches, hooks should be reliable.
If you are planning to buy an exclusive item from a famous German fashion designer, you can find information about it in the brand's official catalogs. Some items have special digital designations that protect the brand from counterfeiting.
German brand clothing for women, the list of which is presented above, will serve more than one season, because the quality of the item is valued here no less than its design. If desired, you can choose any style: from classic to romantic glamor. To complete the image, the same name lines of accessories and perfumes are offered.
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